How a Global Manufacturer Grew Organic Traffic Ninefold
A respected brand was losing search visibility to rivals. Using the authority it already had, plus regional gap-closing and technical work, put it ahead. The company stays anonymous.
Results at a glance
- Industry
- Manufacturing
- Market
- Multi-region
- Services
- Technical SEO, Content, Links & PR
- Verified in
- Looker Studio · GSC
The starting point
This manufacturer had real standing in its industry, yet search told a different story. Competitors held visibility the brand should have owned across several regions.
What changed
Turn brand strength into links
Existing reputation opened the door to premium backlinks and press coverage.
Close regional gaps
Keyword-gap analysis against the top competitors in each region showed which pages were missing.
Fix experience at scale
UX and Core Web Vitals improvements gave rankings a stable base across a large site.
How the work ran, step by step
Secure high-quality links
Collaborations and press releases earned the backlinks.
Publish for regional gaps
New pages targeted the terms each region was missing.
Raise technical health
The Ahrefs health score moved from 62 to 91 while Core Web Vitals improved.
The evidence
Organic conversions per quarter, Q4 2022 to Q3 2024. They move from around 450 to more than 900, which is the doubling reported above.
Reported through Looker Studio, using Google Search Console data.
Lessons for large B2B brands
- A known brand has link opportunities smaller rivals lack. Use them early.
- Run competitor gap analysis by region, since the missing pages differ from market to market.
- On big sites, technical health and page experience support everything built on top.
Where to go next
Is your brand stronger offline than in search?
Send us your site and your priority markets. We will compare you with the competitors winning those searches.
Email raaquib@goupseo.agency · Dubai Media City, Dubai, UAE